The Copywriting Manifesto

[Intro] That’s great, it starts with a headline hook! Scarcity, a guarantee, and a little bit of shock. [Verse 1] Eye of persuasion, listen to conversion rates churn, Eye da's in the fire, keep 'em hooked or they will burn! Pain point, twist it tight, dial up the copy fight! Make it urgent, make it loud, close ‘em down tonight, tonight! Testimonials, proof, let ‘em see it in their mind! Make 'em dream, make ‘em need, drip the offer every line! If they bounce, they ain't convinced! Back ‘em up with scarcity tricks! Flash sale, cart close, fake timer? No, bro. Integrity, psychology, drop price? That’s a joke! [Pre-Chorus] Offer me objections, offer me denials— Overcome ‘em all with a stack of trials! Risk reversal! Social proof! Clarity, simplicity! Give ‘em logic, but sell emotion—bam, that’s the recipe! [Chorus] It’s the art of words that make them buy! It’s the psychology that multiplies! It’s persuasion—crafted, tight—watch the checkout light up bright! And I feel fine (Stripe dings all night!) [Verse 2] Six-second scroll stop, get ‘em locked before they’re lost. Power words, magic verbs, make ‘em beg to pay the cost! Burning need, twist the knife, FOMO’s got ‘em gripped so tight. Live demo, money back—oh wait, a tripwire attack! Leed magnet? (Check.) Follow-up? (Send.) Soap opera sequence, get ‘em hooked again! Call-to-action? (Final shot!) Wait, another upsell’s hot! Bonuses stackin’, urgency crackin’—BOOM, the refund rate just DROPPED! [Pre-Chorus] Offer me a tripwire, offer me an upsell, Give ‘em what they want but make ‘em reach for the next well. Irresistible, undeniable, the pitch is set in stone! If they won’t buy, they ain’t right—leave ‘em in the broke zone! [Chorus] It’s the art of words that make them buy! It’s the psychology that multiplies! It’s persuasion—crafted, tight—watch the checkout light up bright! And I feel fine (Stripe dings all night!) [Bridge] The other night I ran my split test, pages fight in mortal combat! Offer one, offer two, A I bots write faster too! Should I go direct response or brand? Should I use more clickbait hands? Should I sell them dreams or fears? Or should I just raise my damn price here?! Testimonials, urgency, power stance, red button, Abandon cart email—""Hey, you forgot somethin’!"" Puppet strings of human choice—manipulation or a voice? Ethical or savage wins? Where does this copywriting end? [Final Chorus] It’s the art of words that make them buy! It’s the psychology that multiplies! It’s persuasion—crafted, tight—watch the checkout light up bright! And I feel fine (Stripe dings all night!)